Logo design, branding and marketing collateral for LED lighting suppliers to the dairy industry
We were asked to re-brand and refresh Unilight - the previous incarnation of DairyLight. A successful supplier of LED lights to the dairy industry, DairyLight LEDs improve the wellbeing of cattle which in turn increases milk output whist reducing overall costs.
We work closely with the DairyLight management to create a simple, memorable new logo which was then rolled out across a new website, brochure and other marketing items.
The main focus of all marketing was to emphasise the positive effects of the lights - including highlighting the many positive, scientifically proven statistics whilst not 'blinding potential customers with science'.